
Combining unified listening intelligence, automated action workflows, and AI‑driven insights, the Qualtrics XM Platform empowers organisations to uncover meaningful signals, resolve friction at scale, and elevate customer and employee outcomes with precision and speed.
Core Capabilities
Ignite organisation-wide momentum with the Qualtrics XM Platform, turning multi-channel feedback into predictive insights and confident action. Giving executives a single, enterprise-grade view of experience performance with Qualtrics AI and XM Discover, it can transform businesses with decision-ready intelligence.
Unified, omnichannel listening & analytics
Automated, cross‑system action workflows (“closed loop” at scale)
Governance, security, and enterprise‑grade scalability
Fast, accurate, and decision-ready intelligence at enterprise scale
- • Customer experience focus consolidates feedback into a single, governed view.
- • View friction points, emerging sentiments across regions and brands.
- • Singular truths with role-based dashboards and alerts, helping executives decide accurately.
Triggering the right actions in the right systems, all in real-time
- • Routes cases with SLAs and ownership across CRM, ticketing, and operational systems without manual effort.
- • Orchestrate playbooks based on thresholds, segments, and lifecycle stages.
- • Track resolution outcomes end‑to‑end to prove impact on NPS/CES/EX metrics and operational KPIs.
Operate confidently with hardened controls and elastic performance
- • Centralise permissions, data residency, and compliance (GDPR/ISO/SOC) with audit trails and approvals.
- • Standardised question libraries, templates, and taxonomies to keep programs on‑brand and comparable.
- • Scale collection and analysis across millions of responses while maintaining reliability and cost control.
Maximise Qualtrics for your organisation with USER
Refine your Microsoft Copilot experience with USER’s expertise in AI solutions to better fit your organisation’s data policies, operations, and current objectives.
Fine-tuned for your needs
USER aligns your Qualtrics tools around your organisation’s journeys and data flows, ensuring every signal is captured, understood, and acted on with clarity and speed.
Designed to your team’s workflows
From workflows, dashboards, and governance models, we match how your teams collaborate with the platform, empowering faster insights, smoother execution, and more consistent outcomes.
Tailored for your markets and audiences
We calibrate listening channels, taxonomies, and experience programs to local behaviours and cultural nuances for relevance and maximum impact across regions.
UX-driven insights and intelligence
Backed by USER’s research expertise, we refine your surveys, feedback mechanisms, and action flows using proven UX principles, making complex enterprise experiences more effective.
Ready to improve experiences with Qualtrics products?
Transform experiences across the board with Qualtrics products optimised by USER. Talk to our sales team to know more or request a demo.

